Did you know that museum visitors spend an average of three seconds looking at a work of art? What can a viewer possibly glean from that brief encounter? When I invited poets Matthew Rohrer and Joshua Beckman to do a reading at MoMA, I knew that they would be able to change that statistic for a lucky few. They know how to encourage diverse audiences to join them in the process not only of composing poems, but of looking at and contemplating art and creating a fresh experience with it. So I challenged them to use MoMA’s public as a resource to write poems about works of art in the collection or about the museum experience in general. In their preliminary field work, they spied on museum goers, listened to their conversations, recorded people’s activities, and trained a group of teens from MoMA’s Teen Voices Project to do the same. Our goal was to bring an assortment of people, art, and poetry together, and to spawn unexpected social interactions.